The outsourcing of BPO work to an offshore destination may look threatened at present, but it is still a very potent force in world business. Several call center experts, basically cynics, are warning the sector about a possible cut down in the volume of business that they are doing now. Their argument is that the withdrawal of taxes on companies who outsource their call center services to offshore call centers will affect business. However, there are ways in which the business firms can do a better job of the business that they outsource.
The ideal way to effective BPO outsourcing is to first find the right call center company. There is no dearth of choices for you. You can pick from numerous call centers across the world. The preferred destinations are India and the Philippines, though several Latin American and African countries are now being touted as business process outsourcing hotspots. The correct location is important because telemarketing projects are largely dependent on the infrastructure and the manpower that is working for you. If you choose the right company, you will have better BPO service agents working for you. Similarly, low-cost infrastructure will help the price of call center services to come down comparatively. There are companies who keep prices low to compete with the global telemarketing services market but must compromise on quality to recover the cost deficit. Steer clear of these traps.
After you have selected the right call center, it’s now time to develop strong and healthy business relationships with them. Your BPO partner would love to have your inputs on how you want things to proceed. Telemarketing campaigns involve a lot of money and there are also some targets that need to be achieved. You must speak your mind here. Let the call center services know what you are looking for and how much time you are willing to spend in the process. Making things clear at the onset removes chances of having to deal with miscommunications and other complications. Once you tell the BPO service unit what you are looking for, they can plan the telemarketing services accordingly.
It’s obvious that the offshore BPO unit will be thousands of miles away from your business firms in terms of geographical distance. But for a successful business partnership to build up, the distance must remain only in the geography. You must work closely with the call centers on the processes. You must monitor closely how the telemarketing agents are doing. Speak to the managers at the BPO service and clarify as to how you want to have your reports. Maintaining transparency in business relations always make way for mutual growth. It’s truer in the case of business process outsourcing.