Tips & Tricks

6 Customer Support Services You Can Outsource

A customer support process is a range of customer services that are required in order to assist the customers in make a correct use and also a cost-effective use of any particular product. This customer support service includes installation, planning, troubleshooting, training, upgrading, and disposal of a product as well. This is considered the main data channel for the fulfillment of customer satisfaction and it thus helps a lot in retaining a customer for a very long period of time.

There are various channels of communication that are used by the companies in order to render customer support services.

First is Phone support. The customers can speak directly to the representatives of customer support over the phone. For the inbound calls, an integrated voice response is programmed in order to route the captured calls in various ways. This phone support channel is mostly used for taking the pre-sales queries, order taking, cross-selling and also upselling. There are also outbound calls that are done from the call center to the employees.

Live chat support. In this channel, the website visitor can seek assistance through a text-based chat session. He or she can interact easily with an outsource customer service representative, understand the requirements of the customer and give him a suitable advice. There might be language barriers in this channel in case both the parties are not able to write in the same language.

Email support. Email can be described as a primary means that can be used to offer a web-based service for the customers. This is useful when the customer does not require any immediate reply or assistance. It is also a low-cost channel and can be accessed anytime and anywhere.

Remote support. Remote support is a method in which the problems of a computer in a particular location are solved by a computer that is located in another place. The companies can benefit as they can be able to save a significant amount of time and money and there will not be any logistics involved.

On-site support. On-site support can easily be described as the opposite of a remote support. Here the service provider will take the product or the gadget to the warehouse for repair.

Social media. Customer support can also be rendered to the customers by way of the social media. Almost all the customers use the social networking websites, so there is no problem in searching for the customers on social media.

Do-It-Yourself SEO Tips to Boost Organic Ranking

Availing the services of SEO consultant or agency costs money. If you cannot afford to hire one, don’t worry. You can still improve your website’s ranking with the following do-it-
yourself SEO tips.

#1- Research the Master Keyword

Know what the consumers want by understanding the industry jargon. Learn the phrases and words that your trade colleagues use to refer for your products or services. Research
helps you gauge the demand for them. It will identify the keywords that real users type in during their search query.

Tools that can help you are Übersuggest (a free Google Autocomplete scraper), Google Keyword Planner (formerly known as AdWords), Wordtracker and SEMrush (paid
alternatives).

#2- Optimize Your Website

Now, that you know the keywords that customers use to search for products or services they want, you can boost the pages of your site that address their queries. Use high to
medium-priority keywords on the corresponding pages for SEO optimization. The long-tail keywords like “where to buy wooden cabinets” should be utilized in blogs and FAQ pages.

Your website should be mobile-friendly and caters to tablet and smartphone users. Half of the queries come from smartphone users. Google also ranks the organic query results from
mobile devices and desktops.

#3- Publish Content Regularly

Create contents that are tailored to suit the needs of your target audience. Publish your own content once a week. Use videos and images to enhance them.

#4- Build a Social Media Contact

Join various social media platforms to connect with potential customers. Offer your contents by sharing them with the groups. Increase the exposure of your website to boost
your organic ranking in search engines.

#5- Know Your Competitors

Check the most prominent sites in the search results especially those that have the same business model as yours. Find out the content themes that you lack, the structures they use
to target keywords or features that attract better audience engagement. Study the social media activities and their customers’ reviews.

Keep learning and utilizing SEO to increase your website’s organic ranking and popularity. Consistency is the key.

Social Media Strategies You Can Do For Event Planning

Gone are the days that the only thing you can do to invite people during event planning is flyers, sending text messages and calling out potential and interested attendees for the upcoming workshop.

Due to technology influence, our options to publicize are getting wide and these strategies do not require you to get out of your lovely home.

On Facebook

You can create an event post, include a short introduction about the workshop, details on what they can expect to the event, location, date and other special participants. In addition to that, if you run a business page on Facebook, you can also publish a post and pin it on top of the page to inform your followers.

On Instagram

Almost 58,4% of event planners like you, use Instagram to show off and make everyone following their page to get excited about the upcoming workshop.  You don’t have to do the event planning in a hard way, you can post stories in Instagram about behind the scenes to entice everyone in your circle to involve themselves to the event.

Moreover, if your target attendees for the event are millennials, Instagram is definitely the perfect social media platform you can take advantage. Set your account into a public profile to get wider audiences and interested people to the event. Since most of the active Instagram users are 18 to 29 years old.

On LinkedIn

If you want to get straight to the point without any gimmicks and flowery words, make use of LinkedIn. As this social media platform are commonly used by professionals, if you want to propose for a possible collaboration or you are in need of speakers related to the topic you’d discuss, LinkedIn is most probably the ideal place for you to market.

When it comes to event planning never forget and don’t hesitate to use these social media platforms.

6 Ultimate Ways to Fund Your Business

There are many sources who offer business funding today. Knowing the different sources will help you find the best funding options for your business. Remember, most of these funding sources you can access right through your funding suite with us. So, reach out to me to receive more information about the specific funding that will work for you and your business.

In the meantime, look at some of the many sources of funding that are available today.

Business Charge and Credit Cards are a fast and easy way to access cash for the business. You can use the money for any purpose, and you can be approved for business credit with no personal guaranty or credit check. Many merchants will approve you for individual credit cards of $10,000 or higher.

Angel investors have been responsible for funding over 30,000 small businesses every year. With over 250,000 active angels in the country, you may want to consider an angel investor network to simplify your search. Manila angel investors and startup funding Philippines are great source of funding when banks won’t approve you, and perfect for projects where you need a lot of money.

Asset Based Funding is perfect if your company has collateral such as accounts receivable, inventory, equipment, purchase orders, or real estate. These assets can be used to secure the financing you need, and you can secure asset-based funding even if your credit isn’t very good.

Bank loans are still available, although they have become harder to get approved for. Many large banks tend to be much more conservative in lending, so you may want to consider a community bank or credit union for a small business loan.

Lines of Credit are perfect sources of working capital. A line of credit works like a revolving credit card but with much lower interest rates and higher available credit limits. You can get credit lines over $150,000 and write checks from the account or use a debit card to withdraw funds or use for purchases.

Merchant Cash Advances and Merchant Lines of Credit are perfect for businesses who process credit card payments. This type of financing will advance you money against future credit card transactions. You can even get a debit card to use the funds you secure.

Microfinance loans from licensed moneylenders in Singapore are less difficult and time intensive to qualify for with loan amounts ranging from $500 to $35k. Many businesses use several micro and flexible loans to get money for their business versus applying for one larger loan due to the easier qualifying criteria.

Venture capital is neither easy nor fast to be able to tap into but can be a viable source of funding. This is a great source when you need higher loan amounts, and don’t mind giving up a potential stake in your company. Plus, you don’t have some of the headaches that come with conventional funding.

Is Equity Funding The Best Option For Your Startup?

To get your business off the ground, as well as keeping it there, you need the cash to do so. Getting this cash can however often be a difficult process and will be made more difficult if you have other commitments already such as a mortgage, car and a family to support.

The traditional route of gaining business funding has always revolved around visiting your bank for a bank loan; however this route isn’t always the best to approach when you are looking for start-up business funding as banks are known to not like providing new, small businesses with money as your business will have no financial history and you will more than likely have no assets on offer to secure the loan.

When starting a new business venture, it is important that you get the start-up funding from somewhere that can provide you with what you need and that you will be able to have a good working relationship with.

One thing that you could do to get the start-up funding that you need is to look at your personal finances, your ‘inventory,’ to find out if you would be able to fund your business yourself. This concept is highly unlikely, but some people have managed it. You should look at the money being brought in by a part-time job, a life insurance policy and family and friends as well as any money that you have at your disposal from a credit card.

By using personal finances, you in effect become your own boss, which gives you control over your money. If like many you can’t afford to use personal finances you have the option of borrowing money or getting the help of an investor. You may want to borrow finance to cover aspects such as day-to-day expenses. The main way that this is done is through a loan; however, as previously mentioned, many banks are reluctant to give a loan to a new business venture.

The best way in recent times for a business to gain the finance that is needed is through the use of equity funding. Equity funding is share capital, which is invested in your business in return for you handing over a share of your business. Whatever business funding you decide on you need to ensure that within your business plan you have stated how much funding you are hoping to gain as well as what you want this funding for.